Longtime followers know how I love to harp on about inventing new words. Now here’s Bill Morris, writing in the Millions about “The Debased Art of Coining Words.” It’s a must read. Money quote:
Synergy – The repurposing of a fine old word to mean The Magic That Supposedly Happens When Moguls From Two Different Media Empires Get In Bed Together.
Love it! What’s your favorite neologism?